Facebook ads are targeted to users based on their Location, Demographic, Interest, Language and Education, as well as profile information. After you create an ad, you set a budget and bid for each click or thousand impressions your ad receives. Users then see your ad on Facebook in the sidebar or in their newsfeed.
You can create many types of ads from your Facebook Page. They enable you to promote a post, promote your website, drive traffic to your local business, and more. Choose the best goals and ad formats to help you reach your unique business goals
When You try fb ads, you can reach people beyond the Page followers you already have and build new follower and costumers relationships. You can do this by creating ads from your Facebook page via desktop or mobile.